Indy Belle Brand

PROJECT VIBES:

Adventurous, Whimsical, Modern

Indy Belle is an online influencer with a reach over 450+ thousand followers. Her niche is Amazon Fashion Finds- which lead her to creating her new brand: Indy Belle Brand. Indy Belle Brand is Indy’s curated fashion picks on Amazon, segmented into her own Amazon Seller Store.

Indy did not have any form of brand identity as this is a completely new brand of her business. Starting from scratch, we were able to discover data and pinpoint ideas through her brand strategy, and create a full brand identity based on those findings.