Edgy, Maximalist, Energetic
Brittany Lupton is a social media influencer on Instagram, Tiktok, Youtube and she has a Podcast, Fun & Gains. She focuses on healthy living, fitness, workouts, weight lifting, gaining confidence in the gym, teaching people how to start their journeys, motherhood, and more. She also has a workout app where she has programs and recipes.
Brittany had a logo/colors, but was ready for a rebrand. She no longer felt aligned with the branding/website she had created, and never directed people to her website due to not feeling confident with it.
Our project together consisted of curating the perfect brand identity, website design with blogging capabilities, and has since rolled into our Design on Speed Dial service where we continue creating for her podcast, programs, and more.